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What is bulk SMS marketing anyway?

In an era when mobile phone users are growing more every day, it is not surprising that as a communication channel, such as a mobile phone is one of the most common. It would be unreasonable to say that bulk SMS marketing does not play a key role and is part of many advertising strategies of large companies for more than ten years. Nevertheless, it is continuously gaining popularity as one of the most direct and active communication channels available today to marketers. But

Bulk SMS marketing trends in 2017/2018

In 2015, a study by Transparency Market Research announced that global marketing SMS A2P will reach 70.32 billion US dollars in 2020. Thanks to the company IT-Decision Telecom, absolutely any business in Ukraine will now be able to order the service of bulk sms messaging with full integration and could enjoy the "massive" success of its SMS campaigns. And so, according to IT-Decision Telecom experts, the key trends of bulk SMS services in Ukraine for 2017/2018 include the fo

Global text messaging - experience true quality!

Over the past year, IT-Decision Telecom has made a real breakthrough in achieving a high-quality level of providing bulk sms messaging for business. Since the beginning of the year, IT-Decision Telecom has participated in the largest international telecommunications exhibitions and each time the company set a goal - to improve the existing service line and expand the range of new technological tools for business such as VoIP. Every time signing contracts with the largest tele

Communications 20/20, Вегас, 17-20 2017

Хотите знать основные телеком тренды, футуристические тенденции, ведущие коммуникационные технологии для бизнеса, тогда вам точно нужно посетить Communications 20/20! Не так давно коммуникации были механизмом от человека к человеку, позволяющим людям сотрудничать или обмениваться информацией с другими людьми. Переход от традиционных телефонных сетей к VoIP, от проводного к беспроводному, от голоса к чату, по словам организаторов это только начало в эре телекомунникационных те

What is so special with SMS API intergration?

Generally API (application programming interface) is a tool by means of which the functions of a computer program (for example, bulk SMS messaging services) can be accessed for another computer program (for example, notifications on the website about online booking). After the SMS API has been integrated by IT-Decision Telecom into your software, you no longer need to manually enter the application or platform for bulk sending of SMS messages. Instead, API protocols allow you

The rules for a perfect CTA

Call to action (CTA) or a call to action is a powerful tool in any kind of marketing communication. It is also the basis for sales in SMS marketing. If the appeal is drawn up correctly, then your audience might has a desire to make the necessary conversion actions for you. We have prepared for you 5 main components that must be taken into account when writing a CTA. 1. Purpose of the call This step is necessary in order to understand what you want to get as a result of using

HOW TO MAKE A BROWSE TEXT WHICH SELLS?

The first sentence in the bulk SMS-messaging plays a key role in the sale. It does not matter whether you sell the product, image or service. The first sentence forms an emotional desire to perform the targeted action specified in the text of the message. We analyzed effective advertising messages and identified several best ways to start SMS text that encourage the SMS recipient to read the message completely and convert it to a potential customer: 1. Emotional Involvement E

Malta Telecom Summit

Malta Telecom Summit is one of the most significant international events focused on the SMS services market, voice communication technologies, mobile payments and applications. At the same time, each participating company can hold business meetings and meetings with both existing and new promising partners in an absolutely unconstrained and professional sphere, which positively influences on the development of its own business. Traditionally, MTS is organized by Riwer Corpora

Legitimate SMS messages or unwanted spam, feel the difference!

Regardless of the business scope, every entrepreneur wants to keep in touch with his customers. But one of the reasons why many entrepreneurs do not consider SMS marketing as an effective marketing tool is the suspicion of spam. So, as a consequence, the real fear of loyal audience outflows. SMS-mail differs from spam as follows: 1. Obtaining the consent of subscribers for receiving SMS messages. 2. Notify customers about the subject and frequency of the mailing. 3. Identific

7 advantages of IT-Decision Telecom

Great number of companies is engaged in providing SMS marketing services and content distribution services now. Each of them could be distinguished by the presence of one or several advantages. That’s why the customer has to work with several companies at the same time to get the necessary package of services. Some companies provide only with bulk SMS messaging. In this case, the content and campaign conduction is done by specialists and there is no way to verify the transpar